How to Design a Professional Website for Your Business
If you intend to create a business website, you should keep the requirements
of your website visitors in mind. This is to ensure that your website visitors
enjoy visiting your website and stay longer. The longer they stay, the higher
the chances that they would buy something or perform some other desirable
activity.
Following are a few considerations for designing professional websites:
Fast Loading
Your website should load in 10 to 20 seconds on a dial up connection. For this
purpose, the size of your web pages should be no more than 50 KB. This can be
achieved if you optimize your graphics, or have minimum graphics on your web
pages.
Navigation
The navigation of your website should be clear and consistent. Create a template
for your website with a navigation menu containing important links, and use this
template for all the web pages of your website. This would ensure that you have
the same navigation menu in the entire website, and your website visitors would
not be confused.
Compatible
Your website should be compatible with all the major browsers in the market.
Most noteworthy browsers are Netscape Navigator and Internet Explorer. These
browsers can be downloaded for free from their websites. You can install both
these browsers in your computer and view your site through them, to check if it
is compatible.
Flash, Frames, Animations, Doorway pages
Flash presentations, animations, frames and doorway pages are not recommended
for professional websites, as they highly interfere with the browsing experience
and do not offer any real value or information to a website visitors. Please try
to avoid using them in your business website.
Easy to read text
Use fonts that are easy to read. Do not use script fonts or italics on your web
page. The font should also be of a suitable size, and not too small. The most
recommended fonts for web use are Arial and Verdana.
Use of color
Do not use very bright colors that hurt the eyes. Also avoid using a dark
background and light colored text. It is best to use a light colored preferably
white background with black or very dark colored text. Also do not use multiple
colors for your website design or text. This gives a very unprofessional look to
a website.
Screen resolution
If possible your website should look good on all screen resolutions. Try to
avoid having a horizontal scrolling bar, as it makes the website difficult to
navigate.
These are some of the rules for good website design. You must have a well
designed website which is easy to browse and read, so that your visitors or
prospects enjoy browsing it and are impressed with it.
By Cavyl Stewart
Cavyl Stewart is the owner of http://www.find-small-business-software.com which
is dedicated to providing resources and information on finding the software
solution that is right for your needs and budget.
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